Welcome to the workshop on Mobile Internet User Experience in Singapore on September 9th, 2007! This workshop is held in conjunction with the 9th International Conference on Human Computer Interaction with Mobile Devices and Services, MobileHCI 2007.
The deadline for position papers was June 30th, 2007. For late submissions, please contact virpi.roto(at)nokia.com.
Organizers:
Virpi Roto, Nokia Research Center
Eija Kaasinen, VTT, Technical Research Centre of Finland
Workshop committee:
Mika Hiltunen, Nordea, Finland
Anne Kaikkonen, Nokia, Finland
Aki Kekäläinen, TeliaSonera, Finland
Stéphane Boyera, W3C, France
Adrien Pitrat, Bouygues Telecom, France
Wolfgang Mähr, Opera, Norway
Mirjana Spasojevic, Nokia Research Center, USA
Accepted presentations:
Mobile Internet UX for Developing Countries
- Dhaval Joshi, Vinay Avasthi, Motorola India Research Labs
Experience, Perspective and Challenges of Mobile Internet Usage in India
- Arun Tanksali, Jataayu Software
Mobile Internet User experience in Latin America
- Yenny Otero, Wolfgang Maehr, Opera Software, Mercedes Herrera, Martha Isabel Castillo, National University, Bogotá, Colombia
How to Build the Cornerstones for a Satisfying Mass Market Mobile Internet User Experience
- Kristin Roloff, Product Marketing, Swisscom Mobile
Exploring the User Experience Factors in Designing Successful Mobile Internet Services for Business Use
- Kaisa Väänänen-Vainio-Mattila, Virpi Oksman, Tampere University of Technology, Teija Vainio, VTT - Technical Research Centre of Finland
Be connected on the go: not anytime - not anywhere
- Valerie Bauwens, Swisscom Innovations
Steer.as - Designing information flow in our hyper-connected mobile generation
- Huie L. Peh, Domus Academy/Interaction Design Institute Ivrea
dotMobi, a Key Enabler for the Mobile Internet
- Serge Haumont, Ritva Siren, Nokia
Best Practices: Making Mobile-Browsing Better
- Philipp Hoschka, Michael(tm) Smith, W3C
Mobile Internet User Experience: Cost-Benefit Estimation by Users in the Western World
- Wolfgang Maehr, Yenny Otero, Lars Erik Bolstad, Opera Software, Morten Fjeld, t2i Lab, Chalmers TH
Acceptance and Use of Simple Mobile Services - Preliminary Results and Perspectives
- Gregor Broll, University of Munich, Richard Walker, XiWrite Srl, Margarita Patesti, Athens International Airport, Sebastian Boring, University of Munich
User Acceptance of Mobile Internet Services
- Eija Kaasinen, VTT - Technical Research Centre of Finland
INTRODUCTION
Internet access on mobile devices changes the way the Internet is used. In addition to accessing existing Internet content with personal mobile devices, mobilizing the Internet creates totally new kinds of Internet content and services. Mobile Internet services can be made topical and personal by utilizing location and contextual data. Mobile users may take an important role in uploading topical content to the services. We have already seen the first steps in this direction, but the user experience is often affected by technical limitations, data traffic pricing, and content discovery problems.
A big change for the Internet is estimated to happen in developing countries, where mobile phones may provide the only way to use the Internet [1]. The whole infrastructure for the Internet will be different there, and the infrastructure should be built to provide the best possible user experience with the given resources. This may affect the development of the whole society.
User experience factors in mobile Internet systems include the device hardware and software, connection, gateway, services, and the seamless flow between these [3]. All these should work smoothly together to allow engaging user experiences. This workshop discusses user acceptance and user experience factors for mobile Internet.
SCOPE
The workshop will discuss the mobile Internet from the end user perspective, identifying factors and solutions that would make Internet usage on a mobile device an enjoyable experience. The main question in this workshop is: What kinds of solutions will engage mobile Internet users? We hope to gather viewpoints and experiences from different cultures and stakeholders. By 'mobile Internet', we mean both Internet services specifically designed for mobile use and mobile access to full Web sites, Internet based communication systems (e.g. email, instant messaging, VoIP), feeds and widgets. We are also interested in mobile services that complement ordinary Web sites.
The workshop topics include:
• Factors affecting mobile Internet user experience
• Factors affecting user acceptance of mobile Internet services
• Use cases and contexts for mobile Internet now and in the future
• How mobile Internet user experience differs in developing countries
• How mobility is changing the Internet user experience
• Utilizing mobile specific features such as location and context data in the services
• Experiences and success stories of individual services
AUDIENCE
The workshop is targeted for researchers and practitioners working in the field of mobile Internet user experience. We expect to gather together 10-20 experienced participants both from academia and industry. To enable effective discussions, the number of participants is limited to 20. We will select the participants based on their short position papers, each of which will be reviewed by at least two workshop committee members.
Although one day is not much to achieve new breaking results, we aim to collect a group of volunteers to author a paper about future mobile Internet user experience based on the workshop discussions. An instant take-away for the participants will be knowledge about the latest research on mobile Internet user experience. We also hope the participants will find new contacts and even collaboration opportunities for the future, as a delighting mobile Internet experience requires the different parties to work together.
PRACTICALITIES
The participants are expected to submit a position paper of 2-4 pages by email to virpi.roto(at)nokia.com and eija.kaasinen(at)vtt.fi by June 30, 2007. The recommended format for the papers is the 2-column ACM SIGCHI format. The accepted participants will be notified by July 26th, right before the early bird registration deadline. The position papers will be publicly available on the Internet. The workshop takes a full day and consists of short, 5-10-minute position presentations by the participants in the morning and discussions in small groups in the afternoon. The group discussions will investigate optimal mobile Internet user experience, and the groups will be formed along the participants' experiences and interests. The final 1.5 hours will be used for summarizing the discussions and for identifying new research topics as well as possible collaboration activities, such as a publication.
ORGANIZERS
Dr. Virpi Roto is a principal scientist with Nokia Research Center, Finland. Her background is in computer science, but she has made a long career in the human-computer interaction field. During the previous years, she has investigated user experience of Internet on handheld devices. Her doctoral dissertation about mobile web browsing user experience [3] was accepted with distinction in December 2006 and has been downloaded more than 10.000 times since. The most visible outcome of her research is the Minimap web page visualization method, currently used in the Web browser of Nokia S60 mobile phones.
Dr. Eija Kaasinen is in charge of the Media and Mobile Usability research team at VTT, Technical Research Centre of Finland. She has led field studies in several research projects that have been developing mobile Internet and personal navigation services. Based on the integrated results of those studies, Eija Kaasinen has defined a framework to study user acceptance of mobile services [2]. The framework, Technology Acceptance Model for Mobile Services, has currently been applied in many projects.
An international workshop committee, with members from several different organizations, helps reviewing the position papers.
REFERENCES
[1] Ipsos Insight, Mobile Phones Could Soon Rival the PC As World's Dominant Internet Platform. The Face of the Web. (Market study report, summary available at http://www.ipsos-na.com/news/pressrelease.cfm?id=3049) April, 2006.
[2] Kaasinen, E. User acceptance of mobile services - value, ease of use, trust and ease of adoption. Doctoral dissertation, VTT Publications 566, Finland, 2005. http://www.vtt.fi/inf/pdf/publications/2005/P566.pdf
[3] Roto, V. Web Browsing on Mobile Phones - Characteristics of User Experience. Doctoral dissertation, TKK Dissertations 49, Helsinki University of Technology, Finland, 2006. http://research.nokia.com/people/virpi_roto/dissertation.html
